TerrAvion is excited to announce the promotion of Lee Smith to Chief Commercial Officer. In this role, Lee will be responsible for all commercial activities at TerrAvion, the world’s largest volume agricultural aerial imagery provider. Lee started at TerrAvion as VP of Enterprise earlier this year. His experience and passion for building direct relationships with regional and multinational commercial enterprise businesses as well as strategic partnerships helped him mint various commercial deals. Lee believes that scalable, high-resolution aerial imagery will help advance agriculture to the next level of efficiency and productivity.
“The agricultural industry faces tough challenges from declining farm income to tension from changing international trade policy. The future of our farming community depends on precision in agronomic practices to improve profitability while achieving sustainability,” according to Lee, “and after years of paving the way with satellite imagery, to make headway in precision agronomy, higher quality imagery is needed. I am very excited to be able to help growers take the next step towards improving yields with the most reliable name in remote sensing for agriculture."
Before joining TerrAvion, Lee worked for Planet Labs for seven years through the acquisition of BlackBridge and RapidEye as a sales leader focused on commercial, multinational agriculture enterprises. Lee began his sales profession in the financial services industry, holding positions at JP Morgan Chase & Co, New York Life Insurance Company, and American Express Financial Advisors. Lee started his career operating nuclear propulsion systems in the US Navy where he was honorably discharged.